Linkedin 101

What's the deal with Linkedin? Is it like Facebook or what?

In short: it is a professional, networking, job searching Facebook. As a college student, even with minimal experience, I would still 10/10 recommend starting a Linkedin today. There is a free version that works perfect and it is important to start networking now. There are 467 million people on Linkedin from diverse backgrounds and different countries all over the world. 

Okay cool. Where should I begin? Well, first and foremost, make sure you have a professional email. That vballpigstar@gmail.com that you made in 4th grade is not professional. You'll look like a joke or a scammer (both not good for getting an adult job) Make something that contains your name and that is not embarrassing to use. Mine is emm.alimusa@gmail.com for Emily M. Alimusa. 

It's also not a terrible idea to google yourself. See what posts and pictures pop up right off the bat. Luckily, my last name is pretty unique and I am the only Emily Alimusa in the world for now but if you have a really common name like Jane Smith, it might help to include your middle name when you begin to brand yourself. Stand out from the crowd a bit. 

Onto the Linkedin profile!!

Take a professional photo and choose a back ground photo that kinda- sorta relates to your field. Write your headline and use key words that others can search you by and set a location where you are looking for a job/ internship. As a final first impression, write a summery of yourself and what you are looking for. Make this super personalized. It is basically your elevator pitch and talk in first person. This is the very first impression a potential employer will have of you. Add specific facts about your self like if you know a second language or other fun things in a professional nature (not how many donut holes you can fit in your mouth at once ) 

Linkedin 101

Moving on to the experience and education sections. For experience, copy directly for your resume. Linkedin is basically an online copy of your resume. One awesome thing you can do with Linkedin-- you can upload samples of your work as media to show case. So if you made a sick graphic design poster or wrote a stellar media kit, you can add it here without looking too pushy! Amazing. 

Linkedin 101
Linkedin 101

You can add skills to the bottom of your Linkedin page and people in your network can endorse you on these ~skills~ so if you know photoshop like the back of your hand, make it a skill and ask people in you class, professors, mentors, co-workers, etc..... to endorse. Hiring managers can see that 15 people also think your the bees knees at photoshop and they will be more inclined to bring you on. 

Linkedin 101

Now get networking! Connect with your classmates, professors, co- workers, family members, high school peeps, mentors, anyone! You'll never know who you may have distance connections with through your first connections. 

And there you have it! You are already to go! Now get out there!

 

Do you use Linkedin? Let's chat in the comments!

 

ema

Social Media for Success

In a day and age where one ill tasted social media post can ruin your future, it is important to think twice before you tweet, snap, or share. 

According to Harvard Business Review, 40-60% of hiring managers use social media as a part of their hiring decision. In fact, yesterday, I shared that you should even include your social handles on your resume. 

How does one balance being personal and professional on social, you may ask? 

My number one piece of advice is, if you wouldn't want your grandma to see it, don't post it. Better yet, let your grandma follow you on social media (even BETTER yet, let your bf's grandma follow you on social) true story. 

Use your brain!!! You don't have to be overly politically correct and you should totally express your personal opinion on your personal account BUT don't go trollin' on a news outlets' posts, calling the first family every colorful word you learned in middle school. Those posts are public, everyone you know can see that 'ish. It just looks bad.

I recently watched this Ted Talk about a woman who lost her job and basically ruined her life in under 140 characters.

In conclusion, let your grandma follow you, don't be a troll and think before you tweet. 

What are you tips to social success? Let's chat in the comments!!

 

ema

How to Write a Stellar Resume in College

College is this weird time where you have little to no experience but expected to have a flawless resume in order to get internships or post- grad jobs. But have no fear! Creating a stellar resume with just college experience is easier than you think. I have also created a few printables that will help you beef up your resume.

Heads up!! I am studying PR and advertising so I am applying for jobs in a creative industry. Most of these tips are directed towards such industry and may not apply for everyone. 

The Basics

- Make a list of all the experience you have. Include any and all jobs, relevant classes you have taken, philanthropy work you have done, clubs you have been a part of and positions you held. Seriously, all of it. Now cross off any of these positions you had before college. Well- ah! You have the bare bones of your resume. 

- Find or create a template. Personally, I created mine on InDesign (which is a built-in sample of my adobe experience) but you can also find resume templates on canva.com or purchase them on Etsy. Make sure the template you use reflects the position you are applying for. If you are going into a creative field, this is the first test of your skills. Make it catchy because you only have their attention for about 3 seconds before they judge you based off your resume. If you are going into a STEM or business related field, make it less cutesy and fun and go for a more black and white structure. 

- Further narrow the skills you wrote down to just the ones that are relevant to the to you are applying to. You can also emphasize on specific things within one job that applies more towards what you are applying for. 

The Nitty Gritty

- Use at least 5 keywords from the job description in your resume. These will stick out to recruiters (or recruiting programs) and set your resume apart from the masses. 

- Make sure there are absolutely no spelling or grammar issues in your resume. Read it over, have your best friend read it over, ask your professor to read it, ask the career services office to read over it, ask your mom to read over it- the more eyes, the less likely you are to have a mistake and the more feedback you will receive. Some of it constructive, others not so much but take it all in and consider it before submitting your resume.

- Quantify your experience. Don't just say I reconciled banks, say I reconciled banks up to $6,000. 

- Create a summary section instead of an object sentence. Here, put any relative experience you may have (including qualifications from the job description). 

- Keep your resume to one full page. At the end of the day, you're a college student or recent grad, not the CEO of Apple. You don't have enough relevant experience to fill two full pages. 

- Don't include references on your resume. You don't know how long someone will hold on to your resume for and you don't want those references to "expire" or forget who you are. 

- Don't include a picture of yourself on your resume. Save it for your Linkedin. Due to discrimination laws in the US, a lot times employers will throw away a resume the second they receive it if a head shot is on it so an applicant can't go back and say they didn't get hired because of what they looked like. Just avoid the head ache and leave it off. 

- Do include your social handles if they are professional and relevant. Hint: If you are applying to any kind of creative job, they are most likely relevant so keep 'em professional. 

- Consider keeping color off your resume. Sure it looks pretty and 90% of the time it will be fine because employers will look at your resume online but if they print it out in black and white, it will not have the look you are going after. 

- Keep your address, social security number, and any bank info off your resume. Save that for HR when you do get hired for personal security reasons. 

Here is a printable I created about power words for your resume.

This week is career development week!! Check back every day this week for new tips and tricks in professional growth.

What do you do to make your resume stand out? Let's chat in the comments! 

Summer Internships: Why They are Important and How to Land One

Scoring a summer internship the summers between you junior and senior years of college can determine what kind of job you will get (or if you will even get a job) fresh after graduation. 

Internships are SUPER important for your resume, your future employment opportunities, and for yourself. They may not be the most exciting thing in the world. You may have to do a lot of annoying work but they are worthwhile and will give you experience that you would never receive in the classroom. Here are some reasons you should apply for an internship this summer: 

1. You can graduate with a 4.0 and a list of extracurriculars but an employer is more inclined to hire another candidate with a lower GPA but more relevant work experience. Have you seen that tweet floating around that says, "We are looking for a 22- year- old graduate with 20 years experience." Sounds silly but it is kind of true. The more experience you have by the time you graduate, the more recruiters will be after you. 

2. An internship can be an entry way into a job after graduation. It's not a for sure thing but a lot of times, if you prove yourself, the company will hire you on after graduation because they know what a dedicated employee you are. 

3. It's a great way to network. In your internship, no matter how big or small the company is, you never know who you will meet or what opportunities they can help you with in the future. The people you work with while interning may cross paths with you again. If you leave a good impression, these people can help you land new jobs, get a promotion or introduce you to someone who could change your life. The people you meet while interning can also become some of the best mentors you will ever have. These people are in the field and are willing to help you succeed; USE THEM!

4. It's a great way to "test drive" the career you are going into. But seriously. What better way to know that this is what you want to do for the rest of your life than trying it out while you still have time to change your mind. I interned at an advertising agency last summer and I learned more in my 4 months there than I feel like I did in my 2 years of higher education. Interning also sparked my interest for graphic design and helped me apply what I had learned in school.

5. Finally, you can learn new things about the field and about yourself. Every. single. day. you will be learning something new. It may be how to physically do something or just a new perspective. Interning, I think, is the best way to learn about the field you are about to go into. 

Okay, sign me up!! How do I get an internship with the trendiest tech- start- up company?!

Now here's the hard part: Landing the interview. 

First and foremost, work your resources you already have. By talking to your professors, your family friends, or even a person waiting in line at the grocery store you can create new connections that will help you find the in into a company. 

You can also look on your school's website, on other job search engines, or simply email the company your elevator pitch, a copy of your resume, and ask if they are hiring summer interns. 

Look on LinkedIn at people who went to your high school, were in your sorority, who you have any sort of connection with and ask them about their career and then eventually if they have any leads. Employers also post job/ internship opportunities on Linkedin so keep your eyes open. 

Just remember to not give up!! There are internships out there ready for you to grab by the reins and take control of. 

 

Have you ever had a summer internship? What advice do you have for those looking for one? Let's chat in the comments. 

 

ema

 

What's in My School Bag

I am the kind of person who changes her bag to go with her outfit. When I am scrubbing it, I will use a backpack and literally every other day I will use an oversized purse to carry my goods from class to class.  I got this bag in Italy and I love how sturdy yet simple it is. Here, here, and here are some similar bags. 

When I leave my place in the morning, there is a good chance I will not be returning home until at least 6pm and have to take anything I may need throughout the day. So what are the necessities? 

- Laptop and charger- My method of choice when it comes to taking notes is on my computer. I can type faster than I can write most of the time and can actually read what I wrote done and notes are easily able to be rearranged and edited later. Also, if I ever have free time during the day (ha) I can knock out a couple of things on my to do is. 

- Phone and charger- obviously. I have also gotten in a really bad habit of not charging my phone at night so a charger is always handy. (side note: I recently upgrade to the 7 plus and have gone two days without having to charge my phone. amazing.) 

- Notebook and binder with filler paper- For those times when traditional note taking is necessary and you just never know when you are going to need it. 

- Planner- aka my life saver. I have the day designer and it is my bible. If it's not in there, it's not gettin' done. 

- Water bottle- #hydration living at 8,000 ft in elevation makes you a lot more thirsty than you would think. 

- Snacks- When the afternoon hunger strikes, you can avoid the food court and vending machines (seriously how old is the food in there?) My favorite snacks to pack are a kind bar, coconut water, an apple, a yogurt, or a piece of dark chocolate.

- Pens, chapstick, hair ties, thumb drive, and headphones- the good stuff that gets lost at the bottom but you'll be happy to have it when you need it. 

SO there you have it!! 

 

What do you keep in your school bag? Let's chat in the comments!

 

ema

 

Working on Campus in College

Having to work in college sucks but it is a necessary evil that many of us must do. Working on campus is the best way to get some extra cash while having a busy schedule. Here are some reasons you should choose to work on campus during your glory years. 

1. It's convenient- Chances are, you will have to work in between classes. Instead of having to change clothes, drive to your minimum wage gig, and scramble to make your next class- your minimum wage gig is just a short walk from where you live/ eat/ study. 

2. Everyone working there is a student. Probably. Which makes it easy to make friends and work with people your own age. 

3. It's a great way to engage with the campus. I work in the student ID/ box office and I seriously didn't know there was so much to know/ always going on on campus. I'm not kidding. If you are ever bored on the weekend, it's because you didn't look hard enough for something to do. 

4. There's a good chance you can do your homework while you're at work. The school knows you are a student and that school is your priority. In fact, many on campus jobs encourage you to do your homework if you have down time at work. YOU ARE LITERALLY GETTING PAID TO DO YOUR HOMEWORK. win, win. 

5. You get breaks when school is on a break. Sometimes you may have to work during summer or spring break but there is usually shorter hours and it's not very busy. 

6. Working on campus looks great on a resume. You worked for an accredited university while juggling school and a social life is quite impressive if I must say so myself. 

7. You can use your supervisors as mentors and references. Okay, this might be with any job but I have noticed that my supervisors on campus are more relatable and know the university like the back of their hand. I even had one supervisor help me move around my finals because I had three on one day and was getting way too stressed out.

 8. It's a job. Money is money. Those booze and late night pizza runs aren't going to pay for themselves. Or more reali$tically, the rent i$n't going to pay it$elf. 

 

Do you work on campus? Do you like it? Let's chat in the comments. 

ema

Post Spring Break Blues

(not so) happy monday after spring break!!!

Today, college students from all over head back to their 8 a.m. classes and dreaded group projects after spending a week of relaxing and doing their own thing. 

All good things must come to an end :( 

Here are a few tips to boost motivation to finish out the school year strong. 

- Get back into the habit of using your planner. Those assignments aren't going to do themselves. (and yes, they still exist even if you pretend they don't) 

- Head to the gym. Nothing like running off those booze or homemade meals you indulged on all break. and working out increases your productivity!

- Drink a lot of water. I know for me, coming back to school means changing elevation and traveling which are both super dehydrating. It doesn't help that the allergies are different from home too BUT water is the best thing for your body and you could always drink more of it! and on that note, be kind to mother nature and use a reusable water bottle (extra points if you pick up a piece of trash on your way to class) 

- Make your way into your professor's office hours and check up on those grades. Professors are also a great resource to have when you need letters of rec for your internship or grad school applications. 

- Lastly, remember the end is in sight!! Finish strong and don't give up!! You don't want all of your work this semester to go to waste. 

 

What do you do to get back into the swing of things after break? Let's chat in the comments!

ema

Books for Personal Development

"I don't have time to read in college" 

I have heard this excuse a million times. I have used this excuse a million times. 

Reading increases your vocabulary and your perception of the world around you. You don't have to read epic novels to get the perks of reading. Or in this case, get you motivated to make your next big move. Instead of binging on netflix or spending the last thirty minutes before bed on your phone, crack open a good book!

Here is a round- up of the five best personal development/ inspirational books I have read in college and I think you should too :) 

ALSO I am always looking for a new book to dig into so let me know what your favs are in the comments

1. #GirlBoss- Although her business went under, Sophia is still a certified GIRL BOSS. A story of rags to riches, this #girlboss shows you that anyone can be successful with enough determination.

2. Get Your Shit Together- The title says it all. 

3. The Career Code- Full of insightful "career codes" this book will show you how to create sucess at any level. 

4. It's Not How Good You Are, It's How Good You Want to Be- Need a little push of motivation or simply looking for some ~inspiration~ this is your book. Full of wit and wisdom, this book will give you the confidence you need to take on the world. 

5. What They Don't Teach You in Harvard Business School- The street smarts of business are sometimes worth more than a $100,000 degree. This book was written by the man who single-handedly changed sports marketing and its jammed packed of new information and a perspective you won't get in the classroom.   

On a fun side note, these books are also v aestheticly pleasing and will look great on a bookshelf together! but also save trees and read on your phone!!

ema

* If you purchase any of the books from these links, I may get a small kick back but don't stress!! I only promote products I have tried and absolutely love

5 Things I Wish Someone Would Have Told Me Before College

INCREDIBLE how quickly time flies by. I recently enrolled for my senior year and I simply cannot believe it. It feels like just yesterday I was pinning away designing my dream dorm room (lol) and now I am thinking about where I want to live after graduation and filing taxes. Spring break is right around the time when senior in hs decide on where they are going to spend the next four (plus) years of their lives and I can't help but think how different things would be knowing what I know now. So here's to you! perspective students! allow me to pass on some of my knowledge to you. 

1. You don't have to know what you want to do with your life right away. And you don't even have to get a job in the field that you get your degree in. Moving away from your childhood home, learning how to live with other people, down-sizing into a dorm, and having all of the freedom your bank account will allow you is a HUGE change that will take time to adjust to. Don't be indecisive forever but don't feel like what you start studying on your first day of school is what you will be studying the rest of your time in college. There is also this great thing called MINORs so if your heart is set on PR but you know public health is something you're passionate about, you can do both!  (trust me on this one) 

2. Spend less time trying to fit in and spend more time finding yourself. omg I am cringing with how cliche this sounds but it is SO FREAKIN' TRUE. Who cares if everyone is going to ~football bros and tennis hoes~ if you would rather take a moonlight yoga class then do it!

3. Pay attention to your body. Your young metabolism is not going to stick around much longer. Add booze and late night pizza runs and you can kiss that slim bod with no effort goooodbye. Now is the time to start creating habits that will stick with you for the rest of your life. If you make a habit of eating out for several meals a day and living off starbs now it will be harder to break in the future. Feed your body healthy foods and go to the gym every once and a while and your body will thank you. 

4. Remember why you are there. Four years may seem like a long time but its just a wink of time in the big picture. Remember that you are there to get an education so you can have a successful future. 

5. On that note, make sure you have fun. You are only there for four years!!!! Get your work done and then have a good time doing things that make you happy with people who make you happy. 

ema